The North East is home to many sought-after country clubs and golf courses. The exquisite landscape makes for some truly exciting course layouts through magical vistas that attract golfers to the Hamptons, New York or New Jersey areas. Yet, even the most exclusive private country clubs face stiff competition for players’ and membership.
The most common tactics to boost business for golf operations are through enticing membership programs or increasing the volume of hosted events and outings. Afterall, more members and guests playing golf increases sales. While these tactics can directly impact a club’s bottom line, they also rely on increased traffic on the golf course which impacts the member experience. For clubs looking to safeguard their course from the added activity, investment in their food and beverage programs, and their dining facilities, can be a secret weapon for driving revenue.
Elevated Dining Spaces Boost Golf Club Revenues
Creating elevated dining spaces at a golf club can significantly boost revenues by attracting both golfers and non-golfers. There are several strategies to enhance dining spaces and increase overall revenue, including:
- Upscale Restaurant Design: Invest in high-quality design and furnishings for both indoor and outdoor dining spaces that encourage customers to spend more time and money.
- Scenic Views and Outdoor Seating: Capitalize on the golf course’s scenic beauty by providing outdoor seating with panoramic views, and consider adding features like fire pits or comfortable lounge areas to enhance the outdoor experience.
- Limited Time Wine and Beverage Selection: Craft beer, unique wine vintages and specialty liquors are major revenue drivers for restaurants, consider combining limited time beverage offerings with thematic tasting events, or partnering with local wineries, brewers and distillers for special events.
- Private Event Spaces: Creating flexible outdoor spaces that accommodate private events, weddings, corporate gatherings, etc., without compromising the member experience in the main clubhouse facilities.
Creating Outdoor Hospitality Spaces with Modern Pergolas
Covered outdoor spaces
Several of these business-boosting tactics turn to outdoor dining and event spaces to elevate a golf clubs’ overall revenue. Covered outdoor spaces can be exceptionally flexible, super elegant, and a smart investment if properly designed. With the right pergola roof, guests are able to enjoy cooling shade when the sun shines, protection from the rain during showers, and a toasty warm space when the snow starts to fall.
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Modern Pergolas
Creating covered outdoor hospitality spaces with a modern pergola ensures a luxurious look and feel for any space. Exterior colors can be customized to perfectly match a clubhouse’s existing color scheme, making the new covered event space appear to be a part of the original architecture. These purpose-built structures also incorporate hidden internal gutter systems to drain away rain and snow melt. With no visible assembly hardware, the Azenco pergolas always feature clean exterior lines that seamlessly integrate with any architectural style.
Different Pergola Models
Today’s modern pergolas, like the Azenco R-BREEZE™, R-SHADE™ and R-BLADE™ pergolas that we leverage in our covered patio designs, are fabricated from high-quality aluminum to stand up to the summer heat and winter freeze. Fully customizable, aluminum pergolas can be attached to an existing building for a seamless indoor-outdoor flow, or erected as standalone structures in an open space, garden area, on a pool deck or rooftop.
Pergola Customizations
Finally, these all-aluminum pergolas can be designed with an array of integrated features. From Integrated TVs, embedded LED lighting to patio fans and infrared heaters, to motorized retractable screens that keep mosquitos at bay in the summer and encapsulate the heat in the winter. With the perfect accessories included in the custom pergola design, every golf and country club can outfit their new expanded outdoor dining and event space for their unique needs.
Pergola Roof Designs for Outdoor Dining - Fixed Roofs v. Motorized Louvered Roofs
A pergola is ideal for outdoor dining and event spaces because it provides protection from the elements while its open sides allow guests to enjoy the surrounding natural beauty of the golf course or sweeping views of the landscape.
Fixed Insulated or Louvered roofs
One of the true standout features of these Azenco pergolas is the flexible roof designs from which customers can choose.
The Azenco R-SHADE™ Pergola features a fixed, insulated sandwich panel roof design that creates full-time shade and weather protection.
The Azenco R-BREEZE™ Pergola offers a fixed louvered roof with the choice of angled or vertical slats. Designed to complement both traditional and contemporary styles, this strucutre offers a sophisticated and functional outdoor solution. Its enduring design seamlessly complements various architectural styles, from classic to modern, creating a sophisticated ambiance. While the louvers are fixed for a classic aesthetic, this pergola offers optimal sun and shade protection, providing a comfortable and inviting outdoor retreat.
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Motorized louvered roofs
While golf increases sales, the R-BLADE™ motorized adjustable louvered roof offers unparalleled flexibility in controlling the sun/shade balance in any hospitality space. With the louvers open, guests can bask in the sunshine on the patio. Angling the louvers provides shade while allowing for natural airflow. When closed, the louvers completely block out the sun, rain, and snow, creating a comfortable and protected outdoor environment.
The R-BLADE™ louvered roof is a favorite roof design for outdoor hospitality spaces because it can be operated with a standard remote control or integrated with a dynamic sensor array that operates the louvers automatically. Embedded sensors monitor for showers and automatically closes the roof at the first sign of rain. For freezing conditions, the sensors open the louvers to prevent heavy snow build up on the roof.
Recommendation:
Choose the R-BLADE™if you want a high-end, automated pergola experience with advanced features.
Opt for the R-SHADE™ if you’re looking for a full shade option, yet highly versatile and durable pergola.
Select the R-BREEZE™ if you’re looking for a low-maintenance custom design and a stylish and functional way to create shade and shelter in outdoor spaces.
Conclusion
If you are a golf course or country club manager looking to boost your business revenues there are many tactics at your disposal, but none that safeguard your golf course while driving revenue like expanding dining and event spaces.
Ready to upgrade your country club’s outdoor spaces? Contact Azenco Outdoor today to explore our R-BREEZE™, R-SHADE™, or R-BLADE™ pergolas. These innovative solutions offer unparalleled comfort, style, and durability, perfect for enhancing your New York or New Jersey country club.
